Department Bachelor of Business Administration
Profile - About the Department
The Department of Business Administration (B.B.A.) at Avichi College of Arts and Science, Chennai, is a vibrant and dynamic hub for aspiring business leaders and entrepreneurs. Established in 2017 with a commitment to academic excellence and practical relevance, our department offers a comprehensive undergraduate program designed to equip students with the essential knowledge, skills, and ethical foundations required to thrive in the competitive global business landscape. We pride ourselves on a student-centric approach, fostering an environment where critical thinking, innovation, and leadership qualities are nurtured through a blend of rigorous coursework, interactive learning methodologies, and real-world exposure.
Vision
To be a premier center of excellence in Business Administration education, fostering globally competent, ethically sound, and socially responsible professionals who drive innovation and sustainable growth in the business world.
Mission
Provide Quality Education: Deliver a robust and industry-relevant curriculum that combines theoretical knowledge with practical application in various facets of business administration. Develop Holistic Skills: Cultivate critical thinking, problem-solving, communication, and leadership skills essential for career success and personal growth. Foster Ethical Values: Inculcate strong ethical principles, social responsibility, and a commitment to sustainable business practices among our students. Promote Research & Innovation: Encourage a spirit of inquiry and innovation, preparing students to adapt to evolving business challenges and opportunities. Bridge Academia and Industry: Establish strong linkages with industry partners to provide students with experiential learning, internships, and career opportunities.
Programme Objectives (PO)
Acquire Foundational Knowledge: Understand the core concepts and theories across key functional areas of business, including marketing, finance, human resources, and operations.
Enhance Communication, Analytical and Decision-Making Abilities: Develop the capacity to effectively communicate, analyze complex business problems, evaluate alternatives, and make informed strategic decisions.
Cultivate Leadership and Teamwork: Develop leadership potential and the ability to work collaboratively in diverse team settings.
Understand Ethical Business Practices: Recognize and apply ethical considerations and corporate social responsibility principles in business operations.
Prepare for Career Readiness & Higher Education: Equip students with the necessary skills and confidence to pursue successful careers in various industries, embark on entrepreneurial ventures and pursue higher education.
Programs Offered
Bachelor of Business Administration (B.B.A.)
Duration: 3 Years (Full-time Undergraduate Program)
Curriculum Focus: A comprehensive curriculum covering core management principles, specialized business functions, contemporary business practices, and essential soft skills. The program is designed to provide a broad understanding of business operations while allowing for some specialization through elective courses.
Learning Methodology: A blend of lectures, case studies, group discussions, business simulations, industrial visits, guest lectures from industry experts, and project-based assignments to ensure a dynamic and experiential learning environment.
Career Prospects: Graduates are prepared for entry-level managerial positions in various sectors such as marketing, finance, human resources, operations, retail, and IT, or can pursue entrepreneurial endeavours. The program also serves as an ideal stepping stone for Master’s programs like M.B.A.
Programs Outcome
Upon successful completion of the Bachelor of Business Administration (BBA) program at Avichi College of Arts and Science, students will be able to:
- Business Acumen & Foundational Knowledge
Demonstrate a comprehensive understanding of core business functions, theories, and practices across areas such as marketing, finance, human resources, operations, and economics. Apply fundamental principles to analyze business scenarios.
- Analytical & Critical Thinking Skills
Analyze complex business problems, critically evaluate data and information, and develop logical, evidence-based solutions and strategies. Utilize quantitative and qualitative tools for informed decision-making.
- Effective Communication & Professionalism
Communicate effectively in diverse business contexts, both orally and in writing. Present ideas clearly, concisely, and persuasively, demonstrating professional etiquette and interpersonal skills in interactions.
- Ethical Reasoning & Social Responsibility
Identify and address ethical dilemmas in business, integrating principles of corporate social responsibility and sustainable practices into decision-making, recognizing their impact on stakeholders and society.
- Leadership & Teamwork Capabilities
Work collaboratively in diverse teams, demonstrating effective teamwork and the ability to inspire, motivate, and lead others towards common organizational goals.
- Technological Proficiency & Digital Literacy
Utilize modern business technologies and software tools effectively, demonstrating digital literacy for data analysis, communication, and operational efficiency in a technology-driven business environment.
- Entrepreneurial Mindset & Innovation
Develop an innovative and entrepreneurial approach to identify new opportunities, manage risks, and contribute to value creation for organizations or initiate new ventures.
- Global & Contemporary Business Awareness
Understand the dynamics of the global business environment, including economic, political, legal, and cultural factors, and appreciate contemporary business trends and challenges.
Dr. T. Sakthivel
Head of the Department,Business Administration
Ms. Vanathi Gopikrishna
Assistant Professor
Ms. R. Valarmathi
Assistant Professor
R.G. Sudharson
Assistant Professor
BBA Bachelor of Business Administration First Year Subjects
BBA Bachelor of Business Administration - First Semester Subjects
Component | Semester I | Credits Hours | |
Part I | Languages – Tamil/Other Languages – 1 | 3 | 6 |
Part II | English 1 | 3 | 6 |
Part III | Core Course – CC 1 | 5 | 5 |
Core Course – CC 2 | 5 | 5 | |
Elective 1 Generic/Discipline Specific | 3 | 4 | |
Part IV | Skill Enhancement Course (SEC) – 1 | 2 | 2 |
Skill Enhancement(Foundation Course) | 2 | 2 | |
23 | 30 |
BBA Bachelor of Business Administration - Second Semester Subjects
Component | Semester II | Credits Hours | |
Part I | Languages – Tamil /Other Languages – 2 | 3 | 6 |
Part II | English – 2 | 3 | 4 + 2* |
Part III | Core Course – CC 3 | 5 | 5 |
Core Course – CC 4 | 5 | 5 | |
Elective 2 Generic/Discipline Specific | 3 | 4 | |
Part IV | Skill Enhancement Course (SEC) – 2 | 2 | 2 |
NMC- 1 * (Naan Mudhalvan Course) – Language Proficiency for Employability | 2 | 2* | |
Skill Enhancement Course – (SEC) -3 | 2 | 2 | |
25 | 30 |
BBA Bachelor of Business Administration Second Year Subjects
BBA Bachelor of Business Administration - Third Semester Subjects
Component | Semester III | Credits Hours | |
Part I | Languages – Tamil /Other Languages – 3 | 3 | 6 |
Part II | English – 3 | 3 | 6 |
Part III | Core Course – CC 5 | 5 | 5 |
Core Course – CC 6 | 5 | 5 | |
Elective 3 Generic/Discipline Specific | 3 | 4 | |
Part IV | Skill Enhancement Course (SEC) – 4 (Entrepreneurial Skill) | 1 | 1 |
NMC-2 (Naan Mudhalvan Course/Skill Enhancement Course (SEC) – 5 | 2 | 2 | |
E.V.S. | – | 1 | |
22 | 30 |
BBA Bachelor of Business Administration - Fourth Semester Subjects
Component | Semester IV | Credit | Hours |
Part I | Languages – Tamil /Other Languages – 4 | 3 | 6 |
Part II | English – 4 | 3 | 6 |
Part III | Core Course – CC 7 Core Industry Module | 5 | 5 |
Core Course 8 | 5 | 5 | |
Elective 4 Generic/Discipline Specific | 3 | 3 | |
Part IV | NMC-3 (Naan Mudhalvan Course)/Skill Enhancement Course (SEC) – 6 | 2 | 2 |
E.V.S | 2 | 1 | |
Value Education | 2 | 2 | |
25 | 30 |
BBA Bachelor of Business Administration Third Year Subjects
BBA Bachelor of Business Administration - Fifth Semester Subjects
Component | Semester V | Credits | Hours |
Part I | Core Course – CC 9 | 4 | 5 |
Part II | Core Course – CC 10 | 4 | 5 |
Part III | Core Course – CC 11 | 4 | 5 |
Core Course/ Project with viva-voce – CC 12 | 4 | 5 | |
Elective – 5 Generic/Discipline Specific | 3 | 4 | |
Elective – 6 Generic/Discipline Specific | 3 | 4 | |
Part IV | NMC-4 (Naan Mudhalvan Course)/Skill Enhancement Course (SEC) – 7 | 2 | 2 |
Summer Internship/Industrial Training | 2 | – | |
26 | 30 |
BBA Bachelor of Business Administration - Sixth Semester Subjects
Component | Semester VI | Credit | Hours |
Part I | Core Course 13 | 4 | 6 |
Part II | Core Course 14 | 4 | 6 |
Part III | Core Course 15 | 4 | 6 |
Elective – 7 Generic/Discipline Specific | 3 | 5 | |
Elective – 8 Generic/Discipline Specific | 3 | 5 | |
Part IV | NMC- 5 (Naan Mudhalvan Course)/ Professional Competency Skill | 2 | 2 |
Part V | Extension Activity | 1 | – |
21 | 30 |
MOU’s & Collaborations
Prakruthi – Centre for Eco Care and Outwardbound Experiences (CECOE)
The department of Business Administration, Avichi College of Arts and Science, Chennai, signed a Memorandum of Understanding (MOU) with the below organisations.
S.NO | Organisation | Activity |
1 | Prakruthi – Centre for Eco Care and Outwardbound Experiences (CECOE) | With effect from August 22, 2024, this partnership aims to promote Green Initiatives and Eco Sustainability via Campus Social Responsibility initiative, eco field trips and community outreach |
2 | SAGE IT Pvt Ltd | With effect from March 12, 2025, this collaboration aims to sensitize students to environmental responsibility, waste recycling climate change and global warming |
Over view:
Association (Domain Club)
The Executive Club,” a dynamic student-centric initiative designed to empower our B.B.A. students. This club is entirely run by students, for students, and plays a pivotal role in enriching the academic and extracurricular life within the department.
“The Executive Club” is led by a team of nine dedicated office bearers, who are democratically elected by their peers. This electoral process not only instils a sense of ownership but also provides invaluable leadership experience to the elected students.
Under the guidance of these student leaders, the club is responsible for organizing and managing a diverse range of events.
- Academic Workshops and Seminars: Enhancing subject knowledge and professional skills.
- Guest Lectures: Bringing industry insights directly to students.
- Inter-departmental Competitions: Fostering healthy competition and skill development.
- Cultural and Social Events: Promoting camaraderie and a vibrant campus life.
- Community Outreach Programs: Instilling social responsibility.
The Department organized a series of academic, professional, cultural, and social responsibility programs in 2024 to foster holistic student development.
- Career Counselling (May 5): Guidance by industry experts and alumni on BBA career prospects for students and parents.
- Business Leader Talk (June 28): Ms. Ragini Muralitharan emphasized learning, teamwork, resilience, networking, and technology through the acronym STUDENT.
- Power Seminar (July 6): Mr. Sathishraj, CEO of E-Crusaders, delivered insights on digital marketing, entrepreneurship, and life skills.
- Industrial Visit (July 24): Students visited Adyar Ananda Bhavan to learn about production, quality control, logistics, and strategy.
- Field Habitat Learning (Aug 3): A program on environmental conservation and sustainability in collaboration with Chennai Climate Action Group.
- Waste Management Induction (Aug 22): Launch of the “Waste Management Warrior” initiative to promote campus sustainability.
- VIO-TYCOON 2024 (Sep 20): Interdepartmental competitions (Adzap, Debate, Block & Tackle) to enhance creativity and teamwork.
- Investiture Ceremony (Sep 29): Induction of student leaders into the Executive Club and release of the third edition of departmental magazine “Spark.”
- Navaratri Celebrations (Oct 9): Joint cultural event with the Department of Criminology showcasing tradition and unity.
- Freshers’ Day (Nov): Orientation by IRF officer Nanda Kumar and talent showcase for first-year students.
- Leadership Elections: Democratic process allowing students to present their vision and be elected into roles.
- Farewell Day (May 31): Honoring the retirement of Mr. Jawahar S, with cultural programs and tributes.
Award
Ms.Valarmathi
Best Teacher Award” presented by the Chennai based Silampoli Academy
Ms. Vanathi Gopikrishna
Award for Excellence in Higher Education” presented at the Edu Conclave Awards 2024 organised by Asset Journal of Management Science.
Faculty Achievements
Ms.Valarmathi
completed the 40-hour Faculty Development Program on Microsoft Power BI Data Analysis conducted by E & ICT Academy.
Mr. RG Sudharson
Completed two year “Work in Dignity” fellowship awarded by Ajeevika Beureau
Dr. T. Sakthivel
completed the 5-day National level online FDP on “Excellence in Higher Education – Challenges and Opportunities” organised by the Department of Bank Management, Avichi College of Arts and Science. completed the 5-day National virtual Faculty Development Program on “Research Methodology – Writing Content for thesis” organised by the Department of Business Administration, St.Joseph’s Arts and Science College.
Publications
S.NO | Faculty Name | Publications |
Dr. T. Sakthivel | Presented and published an article at the one-day International Conference on perspective of sustainable Indian Economic Development. ISBN 978-93-3403568-1 organised by Bharath Institute of Higher Education, Chennai. Presented the paper “ A study on Financial Inclusion In India : A review” at the International Conclave on ‘Banking and Technology : A Converging Future” orgnised by the Department of Bank Management, Avichi College of Arts and Science. Published the study “An Economic Analysis of Health Condition in Fishermen in Tamilnadu : A Review” in the book Indian Economy progress, Challenges and Prospects |
Star Alumni
Ms.Rakshitha
2022-2025 batch
Master in Business Administration, Christ University, Pune
Mr. Sri Ganesh
2021-2024 batch
Event co-ordinator at Renaissance Event Management Company
Ms.Ramya
2021-2024 batch
LLB Honours MGR University, Chennai
Placement Status Report
Ms. Malini.S
2022-2025 batch
Access Healthcare Human Resource
Ms. Ramalakshmi
2022-2025 batch
Fincover Pvt.Ltd Customer Relationship Office0072
Mr. Devendran
2021-2024 batch
Event co-ordinator at Renaissance Event Management Company
Career Opportunities
The private sector in Chennai offers a vast array of roles across different industries:
- Corporate & Multinational Corporations (MNCs)
- Marketing & Sales:
- Marketing Executive
- Sales Executive/Officer
- Business Development Executive (BDE)
- Client Relationship Manager
- Digital Marketing Associate
- Finance & Accounting:
- Accounts Executive/Assistant
- Financial Analyst (Entry-Level)
- Junior Auditor
- Back Office Executive
- Human Resources (HR):
- HR Executive/Assistant
- Recruitment Coordinator
- HR Generalist Trainee
- Operations & Supply Chain:
- Operations Executive
- Supply Chain Assistant
- Logistics Coordinator
- General Administration & Project Support:
- Administrative Assistant
- Project Coordinator
- Executive Assistant
- Banking, Financial Services & Insurance (BFSI)
- Private Banks & NBFCs:
- Relationship Manager (Retail/Wealth)
- Branch Sales Manager (Assistant)
- Loan Officer
- Credit Card Sales Executive
- Operations Executive
- Insurance Companies:
- Insurance Agent/Advisor
- Claims Processor
- Underwriting Assistant
- Retail & E-commerce
- Retail Chains & E-commerce Platforms:
- Store Manager (Assistant)
- Merchandising Assistant
- Category Executive
- Customer Service Manager
- Operations Assistant (Warehouse/Logistics)
- Startups & SMEs
- Business Development Associate
- Operations Manager (often with broader responsibilities)
- Marketing Specialist
- Social Media Manager
- Project Manager
For BBA graduates with an entrepreneurial drive, Chennai’s ecosystem supports various ventures, where they would typically take on multiple roles initially:
- Founder / Co-Founder: Leading their own startup from conception to execution.
- Business Owner / Proprietor: Managing all aspects of a small or medium-sized enterprise (SME).
- Franchise Manager / Owner: Operating a franchised business model.
- Consultant (Freelance/Independent): Offering services in their area of BBA specialization (e.g., marketing, business plan development) to other businesses.
- Family Business Manager: Applying modern management principles to expand and streamline an existing family enterprise.
BBA graduates can enter various government sectors and Public Sector Undertakings (PSUs) primarily through competitive examinations. Typical roles include:
S.No | Sector | Job Role |
Banking Sector (RBI, SBI, other Public Sector Banks) | Specialist Officer (e.g., in Marketing, HR departments after further specialization) | |
Central & State Government Departments (e.g., TNPSC, SSC) | Administrative Officer Section Officer Assistant (Various Departments) Tax Assistant Junior Management Trainee | |
Railways, LIC, other PSUs | Junior Executive Management Trainee Assistant Administrative Officer | |
Private Sector | Manager & Executive roles in HR, Marketing, Advertising, Accounts, Finance, Business Development, Research and other departments | |
Entrepreneurship | Launch Businesses in Event Management Digital Marketing Merchandising & Retailing |
