Department of Visual Communication
About The Department
Visual Communication is a pioneer department signifies the means of communication. It is the visual representation of reality, the imaginative conception of an individual triggering articulate response. Gauging the importance and need for media makers, the Department of Visual Communication is committed to train culture conscious, development oriented, socially responsible citizens and committed media professionals. The course focuses on a holistic and multi-disciplinary approach to learning and this has been achieved by an even balance of theory and practical application
The Department has made innovations and hands-on methods of learning as its hallmark. Besides classroom instruction, students are constantly encouraged to attend/organise seminars, workshops and campaigns. The Department provides a platform to showcase the professional skills of the students through “FORUMS” like Art and Design Forum, Film studies Forum, Media Literary Forum. The course transforms students into one of the best advertising personnel, visualizers, copy writers, filmmakers, photographers, web designers, animators and graphic designers to name a few.
Faculty
Courses
B.Sc – Visual Communication
Achievements
Objective
- The goals set by the Department of Visual Communication are facilitated by high quality state of- the-art infrastructure provided to every student.
- The course aims at giving opportunity to the talented youth with a rural background to get trained as professionals for the Tamil media world.
Curriculum
First Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-I – Language Paper – I | 25 | 75 | 100 |
| PART-II – English Paper – I | 25 | 75 | 100 |
| PART-III – Core Paper – I – Introduction to Visual Communication | 25 | 75 | 100 |
| Core Paper – II – Drawing – I | 40 | 60 | 100 |
| Allied Paper – Graphic Design – I | 40 | 60 | 100 |
| PART-IV – Basic Tamil / Adv. Tamil / Non – Major Electives |
25 | 75 | 100 |
| Soft Skill – I | 50 | 50 | 100 |
Second Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-I – Language Paper – II | 25 | 75 | 100 |
| PART-II – English Paper – II | 25 | 75 | 100 |
| PART-III – Core Paper – III – Communication Skills | 25 | 75 | 100 |
| Core Paper – IV – Drawing – II | 40 | 60 | 100 |
| Allied Paper – Graphic Design – II | 40 | 60 | 100 |
| PART-IV – Basic Tamil / Adv. Tamil / Non – Major Electives |
25 | 75 | 100 |
| Soft Skill – II | 50 | 50 | 100 |
Third Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-I – Language Paper – III | 25 | 75 | 100 |
| PART-II – English Paper – III | 25 | 75 | 100 |
| PART-III – Core Paper – V – Advertising | 25 | 75 | 100 |
| Core Paper – VI – Printing and Publication | 40 | 60 | 100 |
| Allied Paper – Computer Graphics [Practical] | 20 | 80 | 100 |
| PART-IV – Soft Skill – III | 40 | 60 | 100 |
| Environmental Studies | Examination will be held in IV Semester | ||
Fourth Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-I – Language Paper – IV | 25 | 75 | 100 |
| PART-II – English Paper – IV | 25 | 75 | 100 |
| PART-III – Core Paper – VII – Elements of Film | 25 | 75 | 100 |
| Core Paper – VIII – Basic Photography | 25 | 75 | 100 |
| Allied Paper – Practical Photography | 20 | 80 | 100 |
| PART-IV – Soft Skill – IV | 40 | 60 | 100 |
| Environmental Studies | 25 | 75 | 100 |
Fifth Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-III – Core Paper – IX – Media, Culture and Society | 25 | 75 | 100 |
| Core Paper – X – Television Production | 25 | 75 | 100 |
| Core Paper – XI – Web Publishing [Practical] | 20 | 80 | 100 |
| Core Paper – XII – Advertising Photography [Practical] | 20 | 80 | 100 |
| Project [Phase 1] | Evaluation will be held in VI semester | ||
| PART-IV – Value Education | 40 | 60 | 100 |
Sixth Semester
| Course Components / Title | Marks | ||
| CIA | Uni. Exam | Total | |
| PART-III – Core Paper – XIII – Media Organization | 25 | 75 | 100 |
| Core Paper – XIV – TV Production Practice [Practical] | 20 | 80 | 100 |
| Core Paper – XV – 3 D Animation [Practical] | 20 | 80 | 100 |
| Project [Phase 1] (V semester) | 20 | 100 | |
| Project [Phase 2] | 20 | ||
| Project [Phase 3] | 40 | ||
| Project Viva | 20 | ||
| PART – VExtension Activities | |||
Facilities
Syllabus
Forum
Student Works
Contact Us
Address
Department Of Visual Communication
Avichi College Of Arts And Science
130, Arcot Road, Virugambakkam, Chennai-92
Department Working Hours
8.15 to 2.45 pm
Phone
044-23764227