Department of Visual Communication

About The Department

Visual Communication is a pioneer department signifies the means of communication. It is the visual representation of reality, the imaginative conception of an individual triggering articulate response. Gauging the importance and need for media makers, the Department of Visual Communication is committed to train culture conscious, development oriented, socially responsible citizens and committed media professionals. The course focuses on a holistic and multi-disciplinary approach to learning and this has been achieved by an even balance of theory and practical application

The Department has made innovations and hands-on methods of learning as its hallmark. Besides classroom instruction, students are constantly encouraged to attend/organise seminars, workshops and campaigns. The Department provides a platform to showcase the professional skills of the students through “FORUMS” like Art and Design Forum, Film studies Forum, Media Literary Forum. The course transforms students into one of the best advertising personnel, visualizers, copy writers, filmmakers, photographers, web designers, animators and graphic designers to name a few.

Faculty

Mr. S. Prakash

Assistant Professor

Ms. G. Abhinaya

Assistant Professor

Mr. K. Prabakaran

Assistant Professor

Courses

B.Sc – Visual Communication

Objective

  • The goals set by the Department of Visual Communication are facilitated by high quality state of- the-art infrastructure provided to every student.
  • The course aims at giving opportunity to the talented youth with a rural background to get trained as professionals for the Tamil media world.

Curriculum

First Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-I – Language Paper – I 25 75 100
PART-II – English Paper – I 25 75 100
PART-III – Core Paper – I – Introduction to Visual Communication 25 75 100
Core Paper – II – Drawing – I 40 60 100
Allied Paper – Graphic Design – I 40 60 100
PART-IV
Basic Tamil / Adv. Tamil / Non – Major Electives
25 75 100
Soft Skill – I 50 50 100

Second Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-I – Language Paper – II 25 75 100
PART-II – English Paper – II 25 75 100
PART-III – Core Paper – III – Communication Skills 25 75 100
Core Paper – IV – Drawing – II 40 60 100
Allied Paper – Graphic Design – II 40 60 100
PART-IV
Basic Tamil / Adv. Tamil / Non – Major Electives
25 75 100
Soft Skill – II 50 50 100

Third Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-I – Language Paper – III 25 75 100
PART-II – English Paper – III 25 75 100
PART-III – Core Paper – V – Advertising 25 75 100
Core Paper – VI – Printing and Publication 40 60 100
Allied Paper – Computer Graphics [Practical] 20 80 100
PART-IV – Soft Skill – III 40 60 100
Environmental Studies Examination will be held in IV Semester

Fourth Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-I – Language Paper – IV 25 75 100
PART-II – English Paper – IV 25 75 100
PART-III – Core Paper – VII – Elements of Film 25 75 100
Core Paper – VIII – Basic Photography 25 75 100
Allied Paper – Practical Photography 20 80 100
PART-IV – Soft Skill – IV 40 60 100
Environmental Studies 25 75 100

Fifth Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-III – Core Paper – IX – Media, Culture and Society 25 75 100
Core Paper – X – Television Production 25 75 100
Core Paper – XI – Web Publishing [Practical] 20 80 100
Core Paper – XII – Advertising Photography [Practical] 20 80 100
Project [Phase 1] Evaluation will be held in VI semester
PART-IV – Value Education 40 60 100

Sixth Semester

Course Components / Title Marks
CIA Uni. Exam Total
PART-III – Core Paper – XIII – Media Organization 25 75 100
Core Paper – XIV – TV Production Practice [Practical] 20 80 100
Core Paper – XV – 3 D Animation [Practical] 20 80 100
Project [Phase 1] (V semester) 20 100
Project [Phase 2] 20
Project [Phase 3] 40
Project Viva 20
PART – VExtension Activities

Facilities

Syllabus

Forum

Student Works

Contact Us

Address

Department Of Visual Communication
Avichi College Of Arts And Science
130, Arcot Road, Virugambakkam, Chennai-92

Department Working Hours

8.15 to 2.45 pm

Phone

044-23764227

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